Live ChatBots are standing by…Virtual assistants to answer your questions, Home Lending has been taken over by big tech. But for the biggest purchase of your life, Chase needed to show the power of an advisor down the street, not down a rabbit hole.

Using insights from our social assets and real letters that Chase Home Lending advisors have written for homebuyers, we crafted 3 personal stories of people in every stage of life, riding the waves of home buying with a real-life Chase Home Lending Advisor (HLA) in your neighborhood, by your side.

We also surrounded those stories with over 30 assets featuring real Chase HLAs - making them the star of our content and your closing day.

Associate Creative Directors: Erika Hedgecock and Rich Welchel
Director: Child